What the source reports
Agency-stated results; not an independent audit.
- Metric and meaning
- The case states ROMI above 450% and an average course enquiry cost of 470 RUB.
- Period
- 2024–2025 for the project; a matched measurement window for each headline is not established here.
- Business context
- Education with promotion in Europe and the CIS.
- Work described
- Pickles describes website and content work, SEO, analytics and acquisition funnels.
- Case publisher
- Pickles team
Limits of the comparison
The denominator, full expense scope, refunds and the exact enquiry qualification are required for a transferable comparison.
What to request next
Request the original formula and period, then reconcile enquiries, enrolments and refunds before judging economics.
Sources and review date
Sources read on: 2026-09-11. A source review is not an audit of the agency’s systems.